Monthly Archives: March 2013

Why do people compare Abercrombie and Fitch to Hitler Youth?

“Pounding, bad, cheesy house music; so dark that people were walking into each other; and staff who are obviously employed by a body fascist with an Aryan fixation”. comment left by an anonymous reviewer on the internet. The Germany that fell under the rule of the Nationalist Socialist Party of the 1930s and 1940s is […]

Are Pollen Estates trying to kill the tailors of Savile Row?

The arrival of the aggressive and sexually overt Abercrombie & Fitch on the corner of Savile Row in 2007 caused consternation amongst those keen to protect the interests of Savile Row’s heritage of bespoke tailoring. This is partly because the A&F brand is seen as rather crude and distasteful and a corruption of the brand […]

A Psychological Death at Abercrombie and Fitch

The Abercrombie & Fitch store on Savile Row, London, offers a disconcerting experience, a psychological death. The store is located in a Georgian mansion on a street corner in Mayfair, a stone’s throw from the Royal Academy of Arts and across the road from the famous tailors of Savile Row. The mansion has no signage […]